The GTO best encapsulates the Ferrari philosophy: maximum performance and appearance. The vehicle was unveiled in 1962 and only produced until 1964. The selling price in 1962 was $ 18,000 in the United States.

A 250 GTO with a V12 engine is the most expensive car ever sold, with one example being purchased for $ 52,000,000 in October 2013 for the Torrota Collection in Spain. All 39 GTO cars produced have survived down to the present day, and their whereabouts are broadly known. Many today still consider it to be the most beautiful car ever created.

The initials GTO stand for Gran Turismo Omologato. It was developed as a racing car with approval for road use, and drivers frequently drove their own vehicles to venues to participate in races. Developing 300 PS from the most frequently fitted 3-litre engine, the car achieved a speed of 280 km/h.

Racing successes included class victories at the 12 Hours of Sebring, the Targa Florio, the 1000 km of Spa-Francorchamps and at Le Mans.